"The blacksmith and the artist
Reflect it in their art
They forge their creativity
Closer to the heart
Yes, closer to the heart
Philosophers and ploughmen
Each must know his part
To sow a new mentality
Closer to the heart
Yes, closer to the heart, yeah
You can be the Captain
And I will draw the chart
Sailing into destiny
Closer to the Heart
Closer to the Heart
Well, closer to the Heart, yeah"
What on earth do the words above have to do with my 'mission statement' of a blog title you ask? Well it's obviously where I get my blog title from and the song and it's lyrics have been a soundtrack of my adolesence. For those who are curious, the song is 'Closer To The Heart' from the rock band Rush.
I have thought about the reasons or objectives for me entering the world of blogging. I have been reading a number of blogs for a while now, mainly concerning business, marketing , business improvement and lean. And when I work out how to add links I will share them with you.
The objective is to try to consult a wider audience about topics and issues that interest me and to share these with like minded people. I am also interested if a 'local' blog; being that I am based in Scotland, can support my profile or 'brand' in a specific gegraphic location; or even if a 'local' blog concept exists at this stage.
Another objective is that I have recently started on a new career as a board director and I am trying to navigate the best I can, trying to bring as much value as possible to my company.
I will schedule a posting or two per week and see how it goes. Between career, family, football and MBA this may be a bit of a challenge, but you need a goal, yes?
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